Cookie Policy

Last updated: 1st January 2026

What Are Cookies

Cookies are small text files that are stored on your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently and to provide information to website owners about how users interact with their sites.

Cookies help us understand how you use our website, remember your preferences, and improve your overall experience. They can also be used to deliver more relevant advertising and measure the effectiveness of our marketing campaigns.

How We Use Cookies

PolarMomentum uses cookies for several purposes to enhance your experience on our website and to help us understand how our services are being used. We use cookies to:

  • Enable essential website functionality
  • Remember your preferences and settings
  • Analyse website traffic and user behaviour
  • Deliver personalised content and advertising
  • Measure the effectiveness of our marketing campaigns
  • Improve our services and user experience

Types of Cookies We Use

We categorise our cookies into four main types, each serving different purposes:

1. Necessary Cookies

These cookies are essential for our website to function properly and cannot be disabled. They enable basic functionality such as page navigation, access to secure areas, and form submissions. Without these cookies, our website would not work correctly.

2. Analytics Cookies

These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. We use Google Analytics to gather insights about website usage, popular pages, and user behaviour patterns. This information helps us improve our website and services.

3. Functional Cookies

These cookies enable enhanced functionality and personalisation features. They may be set by us or by third-party providers whose services we use on our website. They remember your preferences, such as language settings, and provide improved features.

4. Marketing Cookies

These cookies are used to deliver advertising that is more relevant to you and your interests. They may be used to limit the number of times you see an advertisement and measure the effectiveness of advertising campaigns. We use Google Ads and other advertising platforms that may set these cookies.

Cookie Details

Below is a detailed list of the specific cookies we use on our website:

Cookie Name Purpose Duration Type
cookie_consent Stores your cookie consent preferences 1 year Necessary
_ga Google Analytics - distinguishes unique users 2 years Analytics
_gid Google Analytics - distinguishes unique users 24 hours Analytics
_gat Google Analytics - throttles request rate 1 minute Analytics
_gcl_au Google Ads - conversion tracking 90 days Marketing
_gcl_aw Google Ads - conversion attribution 90 days Marketing
IDE Google Ads - ad personalisation and measurement 2 years Marketing

Third-Party Cookies

Our website uses third-party services that may set their own cookies. These include:

Google Analytics

We use Google Analytics to analyse how visitors use our website. Google Analytics generates statistical and other information about website use by means of cookies. The information generated relating to our website is used to create reports about the use of our website. Google's privacy policy is available at: https://policies.google.com/privacy

Google Ads

We use Google Ads for advertising and remarketing purposes. Google may use cookies to serve ads based on your prior visits to our website. You can opt out of Google's use of cookies by visiting Google's Ads Settings: https://adssettings.google.com/

Google Fonts

Our website uses Google Fonts to display custom fonts. When you visit our website, your browser may download font files from Google's servers. Google may collect information about your visit for analytics purposes.

Managing Your Cookie Preferences

You have several options for managing cookies on our website:

Cookie Consent Banner

When you first visit our website, you will see a cookie consent banner that allows you to:

  • Accept all cookies
  • Reject all non-essential cookies
  • Customise your cookie preferences

Browser Settings

Most web browsers allow you to control cookies through their settings. You can:

  • Block all cookies
  • Block third-party cookies
  • Delete existing cookies
  • Set your browser to notify you when cookies are set

Please note that blocking or deleting cookies may affect your experience on our website and may prevent certain features from working properly.

Google Consent Mode v2

We implement Google Consent Mode v2 to ensure that your cookie preferences are respected across all Google services integrated into our website. This technology adjusts how Google Analytics and Google Ads behave based on your consent choices, ensuring compliance with privacy regulations while still providing valuable insights about website performance.

Cookie Policy Updates

We may update this Cookie Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by posting the updated policy on our website and updating the "Last updated" date.

Contact Us

If you have any questions about our use of cookies or this Cookie Policy, please contact us:

Manage Your Cookie Preferences

You can change your cookie preferences at any time by clicking the button below: